So what works for your team? Choose a metric that works. There are 5 Broad…
James powers Fuel’s pricing practice. Prior to joining McKinsey, he developed pricing strategies for several new products in his roles as the pricing practice leader for a sales and marketing-focused consulting firm, and as the Head of Strategic Pricing at RELX Group. He is passionate about the huge value that pricing sophistication can bring to growing companies.
James loves trying new restaurants and wines, is obsessive about stand up and sketch comedy, and is enamored of his wife and 2 sons.
So what works for your team? Choose a metric that works. There are 5 Broad…
Boom Times for Pricing Metrics Price metrics are not a new concept. Defined simply as a…
The Rise of Tiered Packaging Several years ago, much of the guidance with packaging was just…
A couple of weeks ago, we met with the CEO of a startup (let’s call…
Running a growth-stage company is hard. Founders and CEOs face constant demands from their investors…
In our experience, there are several barriers to pre-IPO companies optimizing their pricing, and one…
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